It is a fabulous post! I also think that both these platforms are big competitors but for my business I am using both Google AdWords as well as facebook ads management services. These platforms help me get huge amount of traffic on the website on every day basis so will highly recommend these to others as well.
Very nice article I like the way of your explanation by the way nice workkeep it up. for more information
Sankey diagram is a very useful visualization to show the flow of data. There are many tools but I found all of them really hard for creating Sankey Diagram. But ChartExpo provides you a better and easiest way to create the Sankey Diagram in no time without coding only on few clicks. Read more here : Sankey Charts .
The cumulative line on the Pareto chart runs diagonally down through the chart. It is used to add the percentage values of each bar, starting with the top bar. This allows us to see which values bring the most impressions, and also how much of the total contribution it represents down the road.https://ppcexpo.com/blog/how-to-read-pareto-chart